USHER'S NEW LOOK, BET and Boys & Girls Clubs of Greater Detroit have announced a partnership designed to expand pathways into the entertainment industry for young people and to help develop the next generation of entertainment leaders.
‘Providing young professionals with access to programs like BET Next Gen is about creating opportunities that inspire them to see what's possible. Through this collaboration, we're giving the next generation the chance to learn from industry leaders while investing in the talent that will shape our industry,' said Usher.
The opportunity officially launched during the 2026 BET Awards, where four interns from Usher's New Look's Entertainment Industry Club: Live Touring Edition internship program, two of which are currently participating on The R&B Tour featuring Usher and Chris Brown, joined the BET Next Gen cohort. Throughout BET Awards Week, the interns worked alongside BET professionals across Communications and PR, Social Media and Digital Operations, Marketing, Production, and Brand Creative, contributing to the planning and execution of one of entertainment's biggest live television events while gaining firsthand experience in cross-functional collaboration, live event production and media operations.
‘At BET, our responsibility extends beyond telling stories. We have a responsibility to help develop the people who will tell the next generation of stories. Through BET Next Gen, we're committed to providing emerging leaders with meaningful experiences that accelerate their professional growth and prepare them for lasting careers in media and entertainment,' says Louis Carr, President of BET. ‘Our partnership with Usher's New Look and Boys & Girls Clubs of…