In the streaming wars, Fox has a new asset in Roku. On Nov. 6, Fox Corporation successfully completed its $22 billion acquisition of Roku, Inc., which came well ahead of the previously projected 2027 date. Roku will now fall under Fox Digital Platforms, a new division that includes Roku, Tubi, Fox One, Red Seat Ventures, and other digital products and services.
To compare this move to a cinematic moment, it’s similar to when Thanos gained the Space Stone in Avengers: Infinity War. It didn’t complete the Infinity Gauntlet, but it made Thanos stronger. Fox has gained a powerful streaming asset in Roku. However, the move begs the question of whether Fox will utilize Roku’s best strength or remove it and become a Fox-centric platform. We have the answer in the short term, but I worry about Roku’s future down the road.
Fox bolsters its streaming lineup with Roku
Fox must be taken more seriously in the streaming wars
Do you have Fox One? While Fox One has not released official subscriber numbers, it did get a boost in subscribers to the tune of 2.8 million sign-ups in June 2026 thanks to the World Cup, per Antenna. Even with that surge, I’d still bet that not many of you reading this had Fox One before the World Cup. Unless you’re a die-hard Fox News fan or love watching reruns of Family Guy, there isn’t much reason to subscribe to Fox One, especially if you don’t watch sports.
The Roku acquisition dramatically changes Fox’s streaming outlook. I don’t think people realize how big of a reach Roku has. According to the Fox…