LG Electronics has set out its latest artificial intelligence strategy at CES 2026 in Las Vegas, unveiling an AI-led product line-up across homes, vehicles and entertainment under the banner “Innovation in tune with you”.
The company is using the show to present what it calls “Affectionate Intelligence”, an approach that embeds AI into devices, services and physical spaces. The focus spans domestic appliances, in-vehicle systems, televisions, audio products and its premium LG SIGNATURE range.
LG’s stand is structured around five zones – Living, Ride, Viewing, Entertainment and Mastery in Tune – which each showcase different uses of AI in real-world settings. A separate “In Tune for Everyone” section links the technology push with the group’s ESG messaging.
OLED centrepiece
Visitors enter through the “In Tune” Monument, a large-scale installation built from 38 LG OLED evo W6 Wallpaper TVs. Each TV is 9 millimetres, class thin. The displays are arranged as if floating to form a single visual canvas that runs synchronised content.
The Wallpaper TV also anchors the Viewing in Tune zone. Selected LG OLED evo Wallpaper TV models feature the company’s Hyper Radiant Colour Technology and use a “True Wireless” set-up that separates the display and connectivity box. The company states that the design is intended to showcase an ultra-slim, wall-mounted profile.
LG is also showing its latest webOS software features, including AI Search, AI Concierge and AI Voice Control. These functions use natural-language processing and recommendation engines for content discovery and device management.
New display hardware at the booth includes the flagship OLED evo G6 series and Micro RGB evo TVs. Both run on the α (Alpha) 11 AI Processor Gen3. The processor uses Dual Super Upscaling that handles two types of AI upscaling at once. LG states this improves perceived sharpness and maintains natural-looking images. The zone also features a 136-inch AM Micro LED TV AI for…