Roku, the streaming giant known for making cord-cutting easier and more affordable, has just sweetened the deal for TV lovers everywhere. On May 2, 2026, the company rolled out an impressive lineup of 34 new free channels on The Roku Channel (aff), each dedicated to a beloved television show or theme, spanning the golden age of black-and-white classics right through to modern hits. For fans of everything from “Lassie” and “The Dick Van Dyke Show” to “Bones” and “The Goldbergs,” itโs a streaming bonanzaโno subscription, no strings attached. Or so it seems at first glance.
According to Yahoo, the newly added channels read like a stroll through television history. Early TV is well-represented, with dedicated channels for “Lassie,” “Leave It to Beaver,” “Rawhide,” and “The Carol Burnett Show.” The nostalgia continues with 1970s and 1980s favorites such as “Little House on the Prairie,” “Saved by the Bell,” “Baywatch,” and “In the Heat of the Night.” The 1990s and 2000s get their due with “Stargate Atlantis,” “Bones,” “Home Improvement,” and “Heartland.” And for those looking for something more recent, “The Goldbergs”โwhich aired its last episode in 2023โstands out as the only show from the current decade among the new arrivals.
But while Rokuโs free content expansion is a gift to viewers, thereโs another side to the story thatโs less visibleโand far less discussed. As reported by Tomโs Guide, every time you settle in for an episode of “Murder, She Wrote” or relive the antics of “Saturday Night Live Vault,” Roku is quietly collecting detailed data about your viewing habits. This isnโt just about what you watch on The Roku Channel (aff); it extends to every device plugged into your TVโs HDMI ports, including cable boxes, game consoles, and Blu-ray players.
Rokuโs data collection is thorough. The platform logs every show you watch, how long you watch it, and which advertisements you interact with. This information is then shared with…
