The Samsung S90H is the mid-range series in Samsung’s 2026 OLED TV lineup, slotting in between the budget Samsung S85H series and flagship Samsung S95H series. Samsung opted to pack every possible feature into the S95H, including the company’s latest-generation QD-OLED display panel with a Glare Free screen and a distinctive “FloatLayer” metal frame. Between the fancy frame and support for the Samsung Art Store (the S95H is the first OLED TV from the company to offer that feature), Samsung has positioned the S95H as a high-performance Art TV, a category the company pioneered with its The Frame series models.
The Samsung S90H, in contrast, is a more affordable TV option for viewers who simply want to tap OLED’s impressive picture quality for movie-watching and gaming and don’t mind having their TV display a blank, black screen instead of a Kandinsky painting when not in use. To that end, the Samsung Art Store isn’t supported by S90H series TVs, which also have a more conventional, bezel-less “Laser Slim” design.
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What is it?
The Samsung S90H is an OLED TV sold in screen sizes ranging from 42 to 83 inches. Unlike the S95H series, S90H TVs use a conventional W-OLED panel sourced from LG Display. Launch prices for the S90H series start at $1,399.99 and top out at $5,299.99 for the 83-inch model. Prices for S90H TVs have dropped significantly since launch, with the 55-inch model that Samsung sent me to review now selling for $1,399.99 (original price: $1,999.99).
It may lack the S95H’s QD-OLED panel and Art Store support, but the S90H series features the same Glare Free matte screen found on Samsung’s flagship OLED and Mini-LED TVs, including the Samsung R95H Micro RGB TV. This effectively diffuses reflections when watching in bright-room lighting conditions and, unlike earlier versions of the Glare Free screen, does so without…